The Sunny Travelers l Norman, Oklahoma Brand Photographer
Today, we're shining a bright spotlight on a very special personal brand session with The Sunny Travelers, where joy, faith, and wanderlust come together! When the founder of The Sunny Travelers reached out for her first-ever professional brand photo shoot, I knew right away this would be a session full of energy, warmth, and pure fun.
Capturing Personality: Warm, Welcoming, and Full of Sunshine
Our goal for the session was to create photos that truly reflect her upbeat and welcoming personality. She wanted images that weren’t too serious but conveyed joy, fun, and warmth. “I want my shoot to be a reflection of my personality! Welcoming, not too serious, happy, fun, upbeat, warm, inviting, and of course, lots and lots of sunshine!” The Sunny Travelers is all about bringing light and energy to every aspect of travel, and that’s exactly what we aimed to capture. Her face and energy are at the heart of this brand, so every photo needed to embody those feelings.
Where You’ll See the Photos: Everywhere!
One of the exciting things about this shoot is how versatile the final images will be. From her website to social media, YouTube, trade shows, thank-you cards, and business cards, the photos will be everywhere! She wants her audience to not only recognize her face but to feel the same joy and light that defines her brand. She told me, “I want my face and energy to embody what The Sunny Travelers is! It’s pure joy, professional, Godly, and sunshine!”
The Perfect Props: Bringing the World to the Session
To bring her brand vision to life, we incorporated several meaningful objects that represent travel and sunshine. Airplanes, maps, globes, luggage, and passports were must-haves, along with a branded sign created by Megan. These items all tell the story of The Sunny Travelers and represent her passion for seeing the world while spreading positivity.
We made sure to add fun elements like sunglasses and a burst of sun to tie everything together, creating a visual story that instantly connects with anyone planning their next adventure. These props not only brought the travel theme to life but also added a playful vibe, which was a big part of her vision.
Letting Creativity Lead the Way
Since this was her first professional shoot, she came in with an open mind, eager to explore and let the ideas come to life during the session. “A lot of times ideas come in the doing of things for me!” she said. With that adventurous spirit guiding us, we experimented with different poses, backdrops, and angles, capturing those spontaneous moments that reflect her real, joyful self.
Inspiration from Real, Fun Brand Photos
One thing she shared with me is how much she appreciates brand photos that feel authentic and real. She’s inspired by brands that don’t look overly stiff or posed but instead, feel like you’re looking at real people having a good time. She wants her audience to feel that same energy when they see her photos. As she put it, “Me personally, those shoes are coming off, and I don’t care who sees, and I might have to get up and loosen that pants suit button too!” That fun, carefree attitude is exactly what The Sunny Travelers is all about.
Launching the Next Chapter of The Sunny Travelers
This brand photo session came at the perfect time, right as she’s preparing to launch her new website and branding. These fresh, vibrant photos will be the visual cornerstone of her marketing efforts, helping her connect with her audience in an even more meaningful way.
I’m so excited to see where The Sunny Travelers takes her, and I know these photos are going to bring sunshine and joy to everyone who comes across her brand!
If you’re ready to create brand photos that reflect your personality and story, let’s chat about how we can make it happen! Whether it’s for a new website launch or an upcoming campaign, I’m here to help you shine!
